Designed the first product catalog for web and print copies. This catalog will act as another tool for marketing team to pitch ERDL brand to clients and also make designers familiar with ERDL’s terminology of materials and finishes to communicate during the design phase of the project development.
- Brainstorming with sales and marketing team to finalize what products to include and way to organize those products.
- Mood board and collecting catalog inspirations
- Collecting/editing all the product photos, and line drawings
- Layout ideations
- Developing project description language
- Revising layout and photos after team feedback
- Uploading final version on the website
- Making the print version of the file for hardcopies
click on the image to view the entire catalog